We all want local businesses to do well. Something that is increasingly important is to support local businesses on social media. Online platforms are all about connection and engagement with an audience. Algorithms mean that a simple ‘follow’ or ‘like’ won’t do much to increase the visibility of the business that you want to…

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Hashtags on Twitter and how to use

I have recently been talking to a number of my clients about their twitter and Instagram accounts and mentioning “hashtags” and “hashtag hours”. For many people that has been met with a bit a blank look. This blog explains how and why hashtags for twitter and instagram are useful and provides you with some useful…

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