Perhaps the first book to explore the 'magic formula' for success, Think and Grow Rich was first published in 1937 and has had numerous updates since. this was the book selected as the first read for the newly launched York Business Book Club. The author sets out the philosophy that all individuals shape their own [...]
This is a handy guide on 'how to retrieve emails from Google Archive'. Losing emails in Google Archive can be frustrating. If you are like me you have probably frequently sent a reply and clicked the Send+ button by mistake and "lost" the email. The good news is, you haven't lost it, you have just saved it [...]
We all want local businesses to do well. Something that is increasingly important is to support local businesses on social media. Online platforms are all about connection and engagement with an audience. Algorithms mean that a simple ‘follow’ or ‘like’ won’t do much to increase the visibility of the business that you want to [...]
I have recently been talking to a number of my clients about their twitter and Instagram accounts and mentioning "hashtags" and "hashtag hours". For many people that has been met with a bit a blank look. This blog explains how and why hashtags for twitter and instagram are useful and provides you with some useful [...]
Blogs are a fantastic form of social media. Unconfined by a template of Twitter or Facebook. You can get creative, share stories and convey a more personal side to your business. They are also excellent for Search Engine Optimisation (SEO) as you can be very specific in the subject - plus Google loves new content. [...]
Capsule makes the day-to-day running of a small business significantly easier, and many of its time saving features have been covered in previous blogs. If any concepts or keywords are unclear in this tutorial don’t panic, simply glance over our earlier blogs and all shall become clear. In this, the fourth of the series, we’ll [...]
We are all now getting into the flow of 2018 - I can't quite believe we are half way through January already. Have you made a resolution to get your business more organised? Perhaps this resolution is flagging due to lack of time? If so, my 1/2 day workshop "Build Your Business with Capsule CRM" [...]
It is three years ago now that we set up our website updating service - helping clients add content to their website so that they could make the most of their site. On the back of that, many clients started asking us if we could build them a new site. Some of these were because [...]
Any one who has met us at networking events over the last few weeks will have been given a postcard with a Free Office Health Check. Now we are offering this same health check to our more remote network of contacts. All you have to do is fill in the form below and if you [...]
Website updates are an important part of marketing your business - not only does it help with Search Engine Optimisation, but new content also shows that you are still actively trading. There is no point advertising events or deals that are out of date and advertising old prices or products can really cause you some [...]